Caught Between a Rock and a Hard Place: Zhiji’s Sales Plummet by 55% to Just 2,960 Units, Only Increasing by 22% Thanks to Wuling’s New Energy Vehicles

The road to transformation for new energy vehicles is challenging.

In the current automotive market, Zhiji faces significant challenges. The sales figures show a stark decrease of 55%, with only 2,960 units sold. This demonstrates the intense competition and difficulties in the transitioning from traditional vehicles to new energy vehicles.

Despite the sharp decline in sales, the company managed to increase deliveries of Wuling’s new energy vehicles by 22%. This indicates a growing acceptance of new energy models, albeit in a tumultuous market.

Looking ahead, the combination of heavy competition and necessary adaptations to the business model are crucial for the viability of Zhiji and similar companies in the evolving automotive landscape.

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